BEGIN:VCALENDAR VERSION:2.0 PRODID:-//CiviCRM//NONSGML CiviEvent iCal//EN X-WR-TIMEZONE:Europe/London METHOD:PUBLISH BEGIN:VTIMEZONE TZID:Europe/London BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20260421T133000 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT UID:CiviCRM_EventID_1948_e86a4f28f24ec85011f2b11344e0bb4c@onenucleus.com SUMMARY:Pharma Commercialisation Demystified - A Pilot Cou rse X-ALT-DESC;FMTTYPE=text/html:

***The status of this course has chang ed. Please email training@onenu cleus.com for more information.***\n \n

This half day course is designed for th ose who want to understand the fundamentals of pha rmaceutical commercialisation and how early-stage companies should approach it.

\n \n

The cou rse aims to cover the following:
\n •   What exactly is commercialisation
\n •   When sh ould companies start thinking about it
\n •   Demystifying sales\, marketing and market access
\n •   Why a commercial plan matters for in vestors/partners
\n •   How R&D and commerci al teams can work better together
\n •   Why a commercial mindset is critical for everyone to have
\n •   Key commercial questions executi ves should be able to answer
\n •   What co mmercial knowledge you need to successfully negoti ate

\n \n

About the speaker:
\n
\n Ed Corbett has spent 25 years working in the pharma industry as both an executive and consultan t. He has held global and UK commercial roles at b oth GSK and Merck & Co.\, and has launched 4 brand s across multiple therapy areas.
\n He curren tly leads a global consulting team for Branding Sc ience Group\, and uses behavioural science to crea te great brands that make difference to HCPs and t he patients they support.
\n He is passionate about the value that great sales and marketing br ing to the pharmaceutical industry and is a indust ry thinker\, author and speaker.

\n \n

By th e end of the course\, attendees will have a better understanding of the key principles of commercial isation\, be able to hold productive conversations with potential investors and create assets that d eliver maximum value.
\n
\n Cos ts:
\n One Nucleus Gold: £52.50 + VA T
\n One Nucleus Silver: £63.75 + VAT
\n Non-members: £75 + VAT

DESCRIPTION:***The status of this course has changed. Please e mail training@onenucleus.com for more information. ***\n \n \n \n This half day course is designed fo r those who want to understand the fundamentals of pharmaceutical commercialisation and how early-st age companies should approach it. \n \n \n \n The course aims to cover the following:\n \n • What exactly is commercialisation\n \n • When shoul d companies start thinking about it\n \n • Demy stifying sales\, marketing and market access\n \n • Why a commercial plan matters for investors/p artners\n \n • How R&D and commercial teams can work better together\n \n • Why a commercial m indset is critical for everyone to have\n \n • Key commercial questions executives should be able to answer \n \n • What commercial knowledge yo u need to successfully negotiate\n \n \n \n About the speaker:\n \n \n \n Ed Corbett has spent 25 ye ars working in the pharma industry as both an exec utive and consultant. He has held global and UK co mmercial roles at both GSK and Merck & Co.\, and h as launched 4 brands across multiple therapy areas .\n \n He currently leads a global consulting team for Branding Science Group\, and uses behavioural science to create great brands that make differen ce to HCPs and the patients they support.\n \n He is passionate about the value that great sales and marketing bring to the pharmaceutical industry an d is a industry thinker\, author and speaker.\n \n \n \n By the end of the course\, attendees will h ave a better understanding of the key principles o f commercialisation\, be able to hold productive c onversations with potential investors and create a ssets that deliver maximum value.\n \n \n \n Costs :\n \n One Nucleus Gold: £52.50 + VAT\n \n One Nuc leus Silver: £63.75 + VAT\n \n Non-members: £75 + VAT\n \n CATEGORIES:Training CALSCALE:GREGORIAN DTSTAMP;TZID=Europe/London:20260421T133000 DTSTART;TZID=Europe/London:20260421T133000 DTEND;TZID=Europe/London:20260421T170000 LOCATION:The Nucleus\n Chesterford Research Park\n Little C hesterford\n Saffron Walden\n Cambridge\, CB10 1XL \n United Kingdom\n URL:https://onenucleus.com/civicrm/event/info?reset=1&id=1948 END:VEVENT END:VCALENDAR