For this event Cambridge Network exploring the future of B2B sales in the age of AI with Jean-Michel Van of RoverLead. Sales appears to be changing, and in this event you will learn: 

• Why cold outreach is broken now - and what actually works in 2026
• How to identify warm leads people miss - the 4 signals that matter (engagement, timing, context, intent)
• The difference between autonomous discovery and manual prospecting - and when each works
• How to build a 3x booking rate with signal-based outreach - insights from our customers
• The role of AI in sales - what AI actually does well (and what it doesn't)
• A live demo of signal-based lead discovery - see how autonomous agents surface warm leads in real-time
• How to implement this tomorrow - practical playbook for your sales process

Speaker
Jean-Michel has scaled enterprise software platforms and led AI product strategy at Veeva Systems and IQVIA. After seeing teams waste time on cold lists while missing warm signals on LinkedIn, he built RoverLead, an autonomous lead discovery platform that surfaces engaged prospects in real-time. His customers see 3x higher booking rates and 50% faster sales cycles.

To book: 
Cambridge Network members, University of Cambridge and Anglia Ruskin University current staff and students: £20+VAT
Non-members - £30+VAT

https://www.cambridgenetwork.co.uk/events/cold-linkedin-outreach-real-time-high-intent-signals-future-b2b-sales-age-ai